Since the rising of social media and other instant on-the-go messaging tools, the way of how tourism operates has been upgraded and diversified. Being travelers as well as content creators, we're empowered with more freedom to express our travel experiences and to share such experiences with our close mates and families as well. Nowadays, it's trending for global audiences to bring a webcam or a camera when they register their presence in a new scenic spot or a place that they have never been to. The future of tourism and in-depth cross-cultural exchange is inter-personal, inter-cultural, and technology-powered. 

"Daka China" Global Communication Event, a big get-together of global social media influencers and leading communication experts is set to open on November 20 this autumn.

The event is prepared for the purpose to invite more people around the world to come to experience the authentic Chinese culture and to share the travel experiences with their friends through the lens of cameras. 

It is said that the event will invite dozens of global content influencers and leading communication experts to visit a batch of renowned scenic spots in Zhejiang, a vibrant province in Eastern China, where the market economy is vibrant and the culture is mixed with Eastern aesthetics and eco-metropolitanism. 

For more information about this event, please stay tuned to Facebook, Twitter, Instagram, and YouTube of In Zhejiang. 

(Produced by Zhang Yuyi, Zhou Yi, Xue Yi, Ye Ke and Shu Lei, Edited by Ye Ke)