Zhejiang to launch tourism development pilot programs

2020-04-25 08:51:30 source: Lu Yao


VCG41477925749.jpg

(Profile photo/VCG)


Recently, the Zhejiang Provincial Department of Culture and Tourism organized a review of the pilot programs for future tourist attractions, for the development of mountain leisure tourism, and for promoting rural revitalization through the homestay. Over 100 units across the province participated. The pilot units will become models for the development of high-level and high-quality tourism resources in our province through three to five years of development. 

 

The pilot programs for future tourist attractions involve both the transformation and upgrading of old scenic spots and the development of new ones.

 

The pilot programs for mountain leisure tourism will be based on Zhejiang's abundant mountain resources with developing leisure and vacation industries as the main objective. It attaches equal importance to innovation and market, gives full play to the advantages of "tourism +" mode including "tourism + ecology" and "tourism + sports", and realizes the transformation of "sightseeing tourism" to "vacation tourism" in mountainous areas. The pilot units need to have a good ecological environment, development foundation, the development trend of leisure tourism, attention of the local governments, a certain number of management and operation entities, and need to correspond to relevant planning.

 

The pilot program of promoting rural revitalization through homestay aims at helping homestays play a more significant role in rural revitalization. The homestay gathering areas should be helpful in promoting rural industry development, ecological livability, rural civilization, effective governance, enriching people, and increasing income, and especially in attracting young farmer entrepreneurs to start their business in rural areas.

 

Officials in charge of the provincial Department of Culture and Tourism said that at the critical moment when pandemic prevention and control was turning for the better and the cultural and tourism industry was reviving, the series of pilot programs for resources development and reform launched by the provincial Department of Culture and Tourism would play a positive role in the transformation and upgrading of cultural and tourism products, the promotion of the province's culture and tourism to lead the country and the promotion of the construction of the "Big Garden" and "Three Places" projects in Zhejiang province.


(Compiled by Ye Ke)

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11911429 Zhejiang to launch tourism development pilot programs public html

VCG41477925749.jpg

(Profile photo/VCG)


Recently, the Zhejiang Provincial Department of Culture and Tourism organized a review of the pilot programs for future tourist attractions, for the development of mountain leisure tourism, and for promoting rural revitalization through the homestay. Over 100 units across the province participated. The pilot units will become models for the development of high-level and high-quality tourism resources in our province through three to five years of development. 

 

The pilot programs for future tourist attractions involve both the transformation and upgrading of old scenic spots and the development of new ones.

 

The pilot programs for mountain leisure tourism will be based on Zhejiang's abundant mountain resources with developing leisure and vacation industries as the main objective. It attaches equal importance to innovation and market, gives full play to the advantages of "tourism +" mode including "tourism + ecology" and "tourism + sports", and realizes the transformation of "sightseeing tourism" to "vacation tourism" in mountainous areas. The pilot units need to have a good ecological environment, development foundation, the development trend of leisure tourism, attention of the local governments, a certain number of management and operation entities, and need to correspond to relevant planning.

 

The pilot program of promoting rural revitalization through homestay aims at helping homestays play a more significant role in rural revitalization. The homestay gathering areas should be helpful in promoting rural industry development, ecological livability, rural civilization, effective governance, enriching people, and increasing income, and especially in attracting young farmer entrepreneurs to start their business in rural areas.

 

Officials in charge of the provincial Department of Culture and Tourism said that at the critical moment when pandemic prevention and control was turning for the better and the cultural and tourism industry was reviving, the series of pilot programs for resources development and reform launched by the provincial Department of Culture and Tourism would play a positive role in the transformation and upgrading of cultural and tourism products, the promotion of the province's culture and tourism to lead the country and the promotion of the construction of the "Big Garden" and "Three Places" projects in Zhejiang province.


(Compiled by Ye Ke)

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