"Fei Fei" the bird revealed as the mascot of Hangzhou 2022 Asian Para Games 杭州亚残运会吉祥物“飞飞”全球发布

2020-04-16 10:46:01 source: Zhejiang News (Zhang Mengyue, Shen Tingyu)


1.jpg


On 16th April 2020, the mascot of the 4th Asian Para Games Hangzhou 2022 was formally launched all over the world. The mythical bird “Feifei” from Liangzhu was made public to worldwide netizens. Wang Wenxu, who is Vice Chairman of the Asian Para Games Organizing Committee and Vice Governor of Zhejiang Province, initiated the online launch of the mascot together with Liu Xin, the Acting Mayor of Hangzhou. As Chairman of the Asian Paralympic Committee, Majid Rashed sent a letter of congratulation.


The short publicity film broadcast at the beginning of the launch event displayed equality, respect, concerted efforts for realizing dreams and reciprocal humanistic care in the Para Games. As Wang Wenxu and Liu Xin pressed the virtual sensing device together, "Feifei", the mascot of the 4th Asian Para Games Hangzhou 2022, flew across the time-space from Liangzhu, the holy place of China with five thousand years of civilizations and made its sparkling debut, spreading the good news about happiness to the whole world.

 

The mascot "Feifei" perfectly matches with the emblem "Ever Forward" and the slogan "Hearts Meet, Dreams Shine". It will become the optimal carrier for widely promoting the Asian Para Games Hangzhou. "The first 'fei' means bird’s flying. Birds can soar high over the sky at ease. This 'fei' symbolizes human beings' inclusiveness, respect and friendliness to each other. The second 'fei' implies the handicapped athletes’ mental state for chasing dreams and seeking freedom.” 

 

During the online launch event, an animation was broadcast on-site as a publicity film of the mascot. It introduced the inspiration of "Feifei", its image and wonderful implications. The wheelchair dance named"Hearts Meet, Dreams Shine" presented the handicapped athletes' mental outlooks for chasing dreams and being vigorous on the stages of the Asian Para Games Hangzhou.


2020年4月16日,杭州2022年第4届亚残运会吉祥物正式向全球发布,良渚神鸟“飞飞”在互联网云端与全球网友见面。杭州亚残组委副主席、浙江省副省长王文序,杭州市代市长刘忻在线上共同启动吉祥物发布,亚洲残疾人奥林匹克委员会主席马吉德·拉什德发来贺信。


首先播出的宣传短片诠释了残奥运动平等尊重、携手圆梦、相知相融的人文关怀。随着王文序和刘忻共同按下虚拟感应装置,杭州亚残运会吉祥物“飞飞”从实证中华五千年文明的圣地良渚飞来,穿越时空,闪亮登场,向世界传递幸福的佳音。


吉祥物“飞飞”与会徽“向前(Ever Forward)”和口号“Hearts Meet, Dreams Shine(心相约,梦闪耀)”一脉相承,将成为大力宣传杭州亚残运会的绝佳载体,“第一个‘飞’,是鸟的飞翔。天高任鸟飞,代表着人类社会包容、尊重、友爱的良好氛围。第二个‘飞’,是残疾人运动员追逐梦想,飞跃自我的精神状态。”

 

线上发布活动过程中,现场穿插播放了吉祥物动画宣传片,讲述“飞飞”的创意来源,诠释了“飞飞”的形象特征和美好寓意。轮椅舞蹈秀《心相约·梦闪耀》则表现了残疾人运动员在杭州亚残运会舞台上追逐梦想,绽放生命活力的精神风貌。




(Executive Editor: Ye Ke)

read more

11884927 "Fei Fei" the bird revealed as the mascot of Hangzhou 2022 Asian Para Games 杭州亚残运会吉祥物“飞飞”全球发布 public html

1.jpg


On 16th April 2020, the mascot of the 4th Asian Para Games Hangzhou 2022 was formally launched all over the world. The mythical bird “Feifei” from Liangzhu was made public to worldwide netizens. Wang Wenxu, who is Vice Chairman of the Asian Para Games Organizing Committee and Vice Governor of Zhejiang Province, initiated the online launch of the mascot together with Liu Xin, the Acting Mayor of Hangzhou. As Chairman of the Asian Paralympic Committee, Majid Rashed sent a letter of congratulation.


The short publicity film broadcast at the beginning of the launch event displayed equality, respect, concerted efforts for realizing dreams and reciprocal humanistic care in the Para Games. As Wang Wenxu and Liu Xin pressed the virtual sensing device together, "Feifei", the mascot of the 4th Asian Para Games Hangzhou 2022, flew across the time-space from Liangzhu, the holy place of China with five thousand years of civilizations and made its sparkling debut, spreading the good news about happiness to the whole world.

 

The mascot "Feifei" perfectly matches with the emblem "Ever Forward" and the slogan "Hearts Meet, Dreams Shine". It will become the optimal carrier for widely promoting the Asian Para Games Hangzhou. "The first 'fei' means bird’s flying. Birds can soar high over the sky at ease. This 'fei' symbolizes human beings' inclusiveness, respect and friendliness to each other. The second 'fei' implies the handicapped athletes’ mental state for chasing dreams and seeking freedom.” 

 

During the online launch event, an animation was broadcast on-site as a publicity film of the mascot. It introduced the inspiration of "Feifei", its image and wonderful implications. The wheelchair dance named"Hearts Meet, Dreams Shine" presented the handicapped athletes' mental outlooks for chasing dreams and being vigorous on the stages of the Asian Para Games Hangzhou.


2020年4月16日,杭州2022年第4届亚残运会吉祥物正式向全球发布,良渚神鸟“飞飞”在互联网云端与全球网友见面。杭州亚残组委副主席、浙江省副省长王文序,杭州市代市长刘忻在线上共同启动吉祥物发布,亚洲残疾人奥林匹克委员会主席马吉德·拉什德发来贺信。


首先播出的宣传短片诠释了残奥运动平等尊重、携手圆梦、相知相融的人文关怀。随着王文序和刘忻共同按下虚拟感应装置,杭州亚残运会吉祥物“飞飞”从实证中华五千年文明的圣地良渚飞来,穿越时空,闪亮登场,向世界传递幸福的佳音。


吉祥物“飞飞”与会徽“向前(Ever Forward)”和口号“Hearts Meet, Dreams Shine(心相约,梦闪耀)”一脉相承,将成为大力宣传杭州亚残运会的绝佳载体,“第一个‘飞’,是鸟的飞翔。天高任鸟飞,代表着人类社会包容、尊重、友爱的良好氛围。第二个‘飞’,是残疾人运动员追逐梦想,飞跃自我的精神状态。”

 

线上发布活动过程中,现场穿插播放了吉祥物动画宣传片,讲述“飞飞”的创意来源,诠释了“飞飞”的形象特征和美好寓意。轮椅舞蹈秀《心相约·梦闪耀》则表现了残疾人运动员在杭州亚残运会舞台上追逐梦想,绽放生命活力的精神风貌。




(Executive Editor: Ye Ke)

]]>
Feifei;Games;Hangzhou;Asian;mascot;launched;bird;dreams;吉祥物;world