Alibaba launched the 2020 Spring Thunder Initiative to help SMEs to survive the economic winter 阿里巴巴重启“春雷计划”助中小企业突围

2020-04-08 10:17:47 source: Zhejiang News (Zhu Mei), alizila


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Alibaba announced on April 7 that the special action of the "2020 Spring Thunder Initiative" to help small and medium-sized enterprises was launched again 11 years later. With Alibaba's digital capabilities, it will help small and medium-sized enterprises not only survive the immediate crisis but also find opportunities for the future.

 

Nowadays, the global diffusion of COVID-19 pandemic brings more uncertainty to the economy. It is urgent to expand domestic demand, stabilize foreign trade and help agriculture. The more crisis times, the closer Alibaba and SMEs are connected.


The latest Alibaba 2020 Spring Thunder Initiative released 16 supporting measures in five aspects, including foreign trade upgrading, online breakthrough, foreign trade assistance, domestic sales development, digital industrial belt building, intelligent network to help agriculture and financial support.


In order to help foreign trade enterprises transform and upgrade, and breakthrough online barriers, Alibaba has realized overseas online "cloud expansion customers" by relying on platforms such as Aliexpress, Lazada, and Taobao International; Alibaba has helped offline foreign trade enterprises build online exhibition halls, and it has cooperated with other regions to create digital business market and digital industrial belt with local characteristics.


In order to help foreign trade enterprises to rapidly develop the domestic market, China's domestic trade platform 1688.com opens a digital "foreign trade zone"; helps foreign trade enterprises without online business experience to directly become suppliers selected by Alibaba; for foreign trade manufacturing enterprises that have settled in Tmall, the annual fee of stores will be reduced and extended for three months; for small and medium-sized foreign trade enterprises, Taobao will be opened green channels and provide corresponding support.

 

In order to build a digital industrial belt, Alibaba will build a number of digital "super origin business cards"; build 10 digital industrial belt clusters with an output value of more than 10 billion in China, and help 1000 factories with an output value of more than 100 billion online direct sales within three years; build 100 Taobao live broadcast industrial bases in each province where the national industrial belt gathers.


In order to realize the intelligent network to help agriculture and prosper agriculture, 1000 Alibaba digital agricultural bases will be built nationwide; in-depth source direct mining will be carried out, the brand of agricultural products of origin will be promoted, and the live broadcast of origin traceability will be organized; and the urban cooperation plan for agricultural products will be launched.


To help more SMEs get rid of their financial difficulties, the free "zero account" service will be extended to June 30th, and the Internet business bank will pay for the eligible platform merchants. Together with the All-china federation of industry and commerce and 100 Banks, E-bank provides contactless loans to 10 million small and micro-businesses. 1688.com and Alipay will provide one-stop, online and convenient purchase channels for merchants, and supports the purchase mode of credit account.


阿里巴巴4月7日宣布,时隔11年再次启动扶助中小企业的特别行动——“春雷计划”,发挥阿里巴巴数字化能力,帮助中小企业不仅度过眼前的“危”,更要找到面向未来的“机”。

 

如今,新冠肺炎疫情的全球扩散给经济带来更多不确定性,扩内需、稳外贸、助农兴农迫在眉睫。越是危机时刻,阿里巴巴和中小企业的连接就越紧密。


最新公布的《阿里巴巴春雷计划2020》出台五大方面16项扶助措施,包括外贸升级线上突围、助力外贸开拓内销、打造数字化产业带、智慧网络助农兴农、金融支持“再扶一把”。


为帮助外贸企业转型升级、线上突围,阿里巴巴依托速卖通、Lazada、天猫海外等平台,实现海外线上“云拓客”;阿里巴巴国际站帮助线下外贸企业搭建线上展馆;联合各地打造地方特色数字化商贸市场和数字化产业带。


为帮助外贸企业迅速开拓内销市场,中国内贸平台1688.com(“1688”)开设数字化“外贸专区”;帮助没有线上经营经验的外贸企业直接成为天猫超市、淘宝心选供货商;对已入驻天猫的外贸制造业企业,减免店铺年费延长3个月;为中小外贸企业开通入驻淘宝企业店绿色通道,并提供相应支持。

 

为打造数字化产业带,阿里巴巴将打造一批数字化“超级产地名片”;在全国打造10个产值过百亿的数字化产业带集群,三年内帮助1000个工厂线上直销产值过亿;在全国产业带聚集省,每省打造100个淘宝直播产业基地。


为实现智慧网络助农兴农,将在全国建设1000个阿里巴巴数字农业基地;深入原产地直采,推广原产地农产品品牌,组织产地溯源直播;启动农产品城市合作计划。


为帮助更多中小企业摆脱资金困境,免费“0账期”服务延至6月30日,网商银行为符合条件的平台商家垫付货款;网商银行联合全国工商联和100家银行,为1000万小微商户提供无接触贷款;支付宝联合1688,为商家提供一站式、在线便捷进货渠道,同时支持赊账进货模式。

 



 (Executive Editor: Ye Ke)

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