Alibaba, L’Oréal introduce new AI skin-testing tech for acne

2019-05-20 09:51:14 source: alizila


Global cosmetics company L’Oréal Group and Alibaba Group will launch the world’s first artificial intelligence-powered mobile-testing application targeting acne, the companies said on Friday.

Called the Effaclar Spotscan, the app is designed for people with acne but have limited access to dermatologists, according to a L’Oréal release. The app will make its debut on Alibaba’s Tmall and Taobaoe-commerce apps next month, before launching in other apps and markets worldwide.

The new app leverages the global consumer insights and dermatology research of L’Oréal-owned beauty brand La Roche-Posay and Alibaba’s machine-learning technologies, which can identify the user’s type of acne lesions by analyzing “selfies.” To ensure precise testing, more than 6,000 images of consumers have been used to train the model, said Kevin Chen, vice president and head of the active-cosmetics division at L’Oréal China.

Starting in June, Taobao and Tmall users can upload three selfies onto the app, which then generates a test report, giving them a score on the severity of their acne issues and personalized skincare advice. Then the app suggests product combinations for treatment and where to buy them online. If the app detects severe skin problems, it can also put the user in touch with a skincare expert for one-on-one consultation.

(Executive Editor: Lubin WANG)



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